December 14, 2010, Moscow. Aeroflot has started offering Economy Class passengers free wine.
Passengers traveling on international flights to Hanoi, Beijing, Hong-Kong, Seoul, New York, Washington, Los Angeles, Tokyo, Innsbruck, Vienna, Salzburg, Brussels, London, Frankfurt, Düsseldorf, Munich, Hannover, Hamburg, Athens, Heracleon, Madrid, Barcelona, Malaga, Rome, Milan, Venice, Amsterdam, Paris, Nice, Split, Geneva and Zurich can now enjoy the new Aeroflot Service.
Economy Class passengers will be offered the Terre di Ghiaia Merlot dry red wine and the Terre di Ghiaia Trebbiano dry white wine produced in Italy. Cielo e Terra Winery has been producing and selecting wine since 1908. Currently Cielo e Terra Winery is one of the leading wine producers of the Veneto region.
According to Vitaly Saveliev, Chairman of the Board of Aeroflot Airlines Company, this step was taken primarily to meet passenger demand. A survey carried out by the Bain & Company international consulting agency on estimating the customer loyalty index led to Aeroflot developing its service improvement program which includes changing the on-board menu. Vitaly Saveliev related, “I share the sentiment with those passengers who take a glass of wine to relieve the flight stress. But I need to highlight that Aeroflot will continue to apply firm measures to keep under control those ‘uproarious’ passengers who do not know when to stop when drinking alcohol on board”.
Aeroflot is a leading air transport company in Russia as well as a member of SkyTeam, a global airline alliance. The cumulative network of routes comprises 898 destinations in 169 countries of the world. In 2009 Aeroflot transported 8.755 ml people while the Aeroflot Group of Companies transported 11.1 ml.
Aeroflot came first among European members of SkyTeam in the quality of its passenger service in economy class on short and medium range flights and in business class on long haul flights. The leadership of Aeroflot was established based on the SkyTeam Onboard Survey over the period of April – September 2009.
Aeroflot is one of the 25 leading world airlines in terms of financial and economic activity in 2009 (operating and net profit), according to the Air Transport World magazine.
Aeroflot was the first Russian carrier to enter the IOSA registry and has kept up the standard ever since. The airline has been successfully audited in terms of its compliance with the ISAGO safety requirements for ground operations. The company complies with ISO 9001:2000.
Aeroflot has one of the youngest aircraft fleets in Europe comprising 100 planes. Aeroflot headquarters are in Moscow in Sheremetyevo International Airport. For more information see www.aeroflot.ru.
Department of public relations and liaison with governmental bodies